The Marketing (R)evolution Conference
CAMP’s Annual Full Day Conference Event – Wednesday, November 2, 2016
Act FAST and do NOT Miss it! Seats can be Sold Out at any point.
$150 + tax – Members
$175 + tax – Non-Members
Few industries have undergone such a drastic change in the past few years like Marketing. Our Industry is changing, and the marketer must evolve to stay in the game. The Marketing (R) evolution Conference will examine all that a marketer needs to stay connected and ready for the future.
Be a part of CAMP’s history by attending the ONLY First Annual Conference of this progressive association.
A Full Day of Advanced Learning (7 engaging Educational Sessions + Optional Products Demos)
Full Lunch and Refreshments provided
Positive Interaction with Onsite Exhibitors
Great Networking Opportunities with Peer Marketers and Industry Experts
Fun, Draws, Gifts, Takeaways and long-lasting Memories
Content and the Future of Digital
, Alan McLaren, InfinityComm
Demand Generation in a Digital Future,
Adele Huffman, 3M Canada
Leveraging Marketing Automation
, Trent Hightower, SharpSpring
Cyber Liability and Risks to Marketers
, Derrick Leue, Prolink
Traditional Marketing: How Geolocation has Changed the Game
, Geoff Rotstein, EQ Works
The New Marketing ROI, Jonathan Rosemberg
, Indigo Books & Music
KEYNOTE: Jonathan Rosemberg, Vice President, Profit Improvement
Indigo Books & Music
Jonathan Rosemberg is the Vice-President of Profit Improvement & Strategic sourcing for one of Canada’s most beloved brands and the world’s first cultural department store, Indigo Books & Music. Before joining Indigo, he was the lead negotiator for Walmart Canada’s Marketing team, where he spearheaded several transformational projects, including the creation of the Walmart Media Group. Jon has an MBA from Cornell University and Queen’s University, a Bachelor of Arts in Political Science from McGill University and a post-graduate degree from the Fashion Institute of Technology in New York. He also teaches International Business at York University.
Adele Huffman, Demand Generation Lead, 3M Canada
Adele is head of Demand Generation for 3M Canada with more than 12 years of B2B and B2C business experience with national brands including 3M, Post-it, Scotch, Nicorette and Tylenol. Adele is passionate about leading the modernization of teams and figuring out how organizations should strategically adjust to meet the needs of customers in an ever-changing mix of channels. Over the last five years, she has focused on content marketing, marketing technology and how multi-channel customer experience strategies can enhance and drive revenue for organizations.
Trent Hightower, VP of Partnerships, SharpSpring
As Vice President of Partnerships, Trent specializes in demonstrating the value of the SharpSpring solution to marketing agencies. He has been with the company since its founding, and has played an instrumental role in shaping and overseeing SharpSpring’s industry-leading partner program. Trent brings 21 years of experience in architecting and implementing SaaS marketing solutions to Fortune 500 companies, including Microsoft, Dell, Sybase, Deltek, SAP, AT&T, EMC, Nortel Networks, and Staples. He spent 13 years as a partner/owner and Vice President of Products and Solutions at a software company that built SaaS solutions for major businesses. In his role there, he worked with the sales and development teams as well as with clients to manage and guide the direction of the product. It was his passion for the product side of software that immediately drew him to the SharpSpring platform
Alan McLaren, CEO, InfinityComm
As the CEO of InfinityComm, a creative marketing and communications firm, Alan has worked with hundreds of organizations to drive successful marketing programs using the best outreach and engagement tactics to have a lasting positive impact on their clients. Alan has a global perspective having recently sat on the YPO International Board the world’s most significant CEO leadership organization with 24,000 members in 130 countries.
Derrick Leue, President, LMS Prolink
Derrick Leue, President of PROLINK Insurance, is a registered insurance broker with an Honors’ Bachelors of Commerce degree from McMaster University. For over 30 years, PROLINK has been Canada’s insurance connection and a national leader in managing insurance programs for some of the foremost Professional Associations. Derrick and PROLINK have been focused on providing the marketing and communications industry with insurance advice for over 12 years. Derrick has presented to hundreds of marketing professionals across Canada on risk management topics including Errors & Omissions Liability, Intellectual property and Privacy Breach exposures.
Geoffrey Rotstein, President & CEO, EQ Works
Mr. Rotstein was reappointed as President in August of 2012. Mr. Rotstein is currently the Chief Executive Officer of the EQ Works Corporation, a position he has held since January of 2007, prior to that, he was the Chief Financial Officer of the Corporation from March 1997 to December 2005. Mr. Rotstein is a member of the Young Presidents Organization and sits on the Board of Directors and advisory committees for various private and not for profit organizations. Mr. Rotstein worked as a Chartered Accountant at Coopers and Lybrand in Toronto, a major global accounting firm, from September 1992 to February 1997 and received his C.A designation in 1996 and his M.B.A. degree from York University in Toronto in 1992.
Marketing Revolution Conference – REGISTER HERE!
Marketing Awards Gala:
CAMP is pleased to announce its Second Annual Awards Gala this year that will be held the evening of Wednesday, Nov 2nd, 2016. In 2015, CAMP launched its inaugural awards, and we were thrilled to award excellence to some of Canada’s leading corporate, SME, agency and not for profit marketers, including Maple Leaf Sports Entertainment, CIBC Run for the Cure, Princess Margaret Cancer Foundation, and Proximity/BBDO. Our 2015 Awards Gala attracted some of the leading talent in our industry, and we are continuing and expanding our Awards Program
The Gala will follow the conference into the evening / night to keep the spirit of innovation and creativity while recognizing Canada’s top Marketing talents.
Check out the video from our 2015 Awards Gala .
Become a Sponsor!
Sponsorship and Exhibiting Opportunities for both “The Marketing Revolution” Conference and “2016 Marketing Awards Gala” in partnership with the Direct Association Marketing of Canada (DMAC). This promises a wide exposure to Professional Marketers and Marketing Agencies. Any business with their target prospects are marketers and marketing agencies will benefit from connecting and reaching to this marketing community through sponsorship and exhibiting. However, the following categories of suppliers and services providers are deemed direct and easy beneficiaries:
1- Marketing, Sales, Graphics and Creative Media Technology and Software suppliers
2- Digital Service Providers (e.g. Web and SEO services, Videography, etc)
3- Printing and Promotional Products Suppliers
4- Business Service Providers (e.g. Legal, Accounting Firms, Insurance, etc)
5- Educational Institutions with focused / advanced Marketing Programs
Learn more about the available Sponsorship and Exhibiting Opportunities here: CAMP Revolution Conference and Awards Gala Sponsorship / Exhibit Package
Don’t Miss It! REGISTER HERE To Exhibit in or Attend The Marketing Revolution Conference and/or
2016 Marketing Awards Gala
The Canadian Association of Marketing Professionals (CAMP) is a not-for-profit organization dedicated to the evolution of the marketing profession and its related functions. We are a community of leaders, represented by members from a variety of industries across Canada. We are stewards of the trade; our commitment of open collaboration, education and sharing will shape marketers to become strong contributing members to every organization, at every level within their hierarchy and throughout the Canadian business landscape. Our members represent the best of what the marketing profession has to offer and as such they are committed to us as we are committed to ensuring they remain market leaders.
Our Story . . . .
As marketers, storytelling is part of our DNA. It’s the way we communicate the compelling reasons individuals would want to align with our organization and ourselves. At CAMP, we recognize this and wanted to share a bit of the motivation behind our story.
A Vision . . . .
CAMP – the word brings back nostalgic memories of a time gone by, a special point in our development. Whether we grew up in the city, the suburbs, or the country, going to camp was special. Be it a retreat in the woods, a session in school, or one of the many programs available within our communities, these places provided us with unique learning experiences. So too is our commitment at CAMP. We are a group of leaders past, present and future striving to collaborate, share stories, and improve our knowledge to elevate the profession and positively impact the Canadian market.