CAMP Favorite Marketing Blogs this week! August 10th, 2016

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Hey CAMP’ers, CAMP is pleased to share our favourite marketing blog posts for this week. Please take a look below and check out the complete posts for knowledgeable insights from our members. How To Build Your Brand On Social Media highlights that visual and messaging are two aspects of your brand that you need to cover when it comes to social media. Proper execution of your brand on this platform will give you the opportunity to communicate with your audience in an authentic manner, thus building a strong community of loyal brand followers through trust. Check out SongBird Marketing Communications for 5 insightful steps to building a strong brand on social media.      The Importance of Managing Your Client Database – Let us be honest, we are all guilty of procrastination when it comes to updating our client databases after an event. due to other matters that rises and before you know it you will be overloaded with business cards. Ignoring these tasks are easy, however, it is important to consider how this seemingly dull tasks can cost you money. There are meaningful benefits in maintaining an up-to-date contact list, check out Empression for more on this post. Which Review Sites Should I be Listed On? Creative Strategies for Customer Reviews by McCabe Marketing – With all the various review sites available to small business owners it is commonly asked which review site would be ideal for my business to be listed on and which one generates the most impact? This post looks into top three review sites for small Canadian business owners, the importance of researching additional review sites relevant to your industry, and remembering to ask existing customers for online reviews and testimonials.      Getting Personal With Readers: More than Just a List – Reaching targets for subscribers and continuing to grow your *list* remains a top goal. However, it is important to consider that this list is comprised of a group of people demanding your personal attention. the fastest way to lose subscribers is to send them junk that doesn’t add value and to not get personal with them. Whether you have hundreds or thousands of readers, check out EliteEmail for how you can get personal with each one.   Social Media Management is about being Helpful & Creating Value – Interacting with existing and future customers on social networks and successfully growing those audiences, and increasing followers and ‘likes’ or stars is a matter of providing audiences with useful and engaging content. Unfortunately, the number of followers you have, and the amount of likes and stars you accumulate shouldn’t be primary goals. Check out TreeFrog for more insights on this marketing posts. About Us: The Canadian Association of Marketing Professionals (CAMP) is a not for profit professional organization of marketers of all types. We are committed to providing an environment of collaboration and opportunity for marketers. Established in August of 2014, CAMP provides education, professional development, networking, awards, and mentoring for Canadian marketers. Find out more about us here.  

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