Join us on April 7th when we will be exploring the ROI of social media marketing. A discussion about social media and its use in sales and marketing often leads to a discussion about return on investment—the elusive ROI. Proving ROI is not a problem. The problem is that the question of ROI is still being asked.
If you are still trying to answer that question then perhaps you should join us to learn more.
This session will provide:
* An overview of key performance metrics for social media marketing
* How to track those metrics and with what tools and methods
* Tying the metrics back to your corporate objectives